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AI visibility audit

See how AI answers see your business.

When a buyer asks ChatGPT, Gemini or Perplexity who to hire, the answer names a few businesses. The audit shows whether you can be one of them, and what to fix first.

01Why it matters

Your buyers are asking an assistant first.

More people start with a question to an AI assistant instead of a list of links. The assistant searches, reads a handful of pages and writes an answer that recommends a few names. If your pages can't be found, read or quoted, you are not in that answer, however good your service is.

An AI visibility audit is generative engine optimization done in the right order: first the reasons you can't be found or quoted, then what would make you the obvious source to cite. The full explanation is in how to get your business recommended by ChatGPT.

02What the audit covers

Four things decide whether an assistant quotes you.

01

Crawl access

Whether the crawlers behind AI search can reach and read your key pages, including the search crawlers the assistants use.

02

Answer-first pages

Whether your service and product pages give direct answers, specifics, tables and FAQs an assistant can quote.

03

Entity clarity

Whether your business details and structured data are consistent, so machines know exactly who you are and what you do.

04

Citations today

The questions your buyers ask, checked in the main assistants, with who gets named and cited instead of you.

03How it works

One review, one prioritised fix list.

  1. Free strategy session. Thirty minutes to agree the questions your buyers ask and the pages that matter.
  2. The audit. Crawl access, answer-first pages, entity clarity and today's citations, checked against those questions.
  3. The fix list. Every finding ranked by impact, so you know what to change first.
  4. Your choice. Make the fixes yourself, or have them done with ongoing tracking as part of monthly SEO.

04Investment

A fixed, one-off fee.

A one-off review of how visible you are in AI answers, with a prioritised fix list. AI search visibility tracking is also included in the Growth and Scale SEO plans, from $3,000/month.

05FAQ

Questions, answered.

Want the background first? Read how AI assistants choose the sources they cite.

What is an AI visibility audit?
A one-off review of how visible your business is in AI answers, from ChatGPT to Google's AI Overviews, with a prioritised list of fixes. It covers crawl access, answer-first pages, entity clarity and the questions your buyers actually ask.
Is this the same as generative engine optimization?
The audit is where generative engine optimization starts: it finds what stops assistants from finding, understanding or quoting you. You can make the fixes yourself, or have them done as part of monthly SEO.
Do you guarantee that ChatGPT will recommend my business?
No, and be wary of anyone who does. No one controls what an assistant cites. The audit removes the reasons you can't be found or quoted, and the fix list is ordered by what matters most.
Is AI visibility different from SEO?
It is built on SEO rather than replacing it. Assistants that search the web rely on search indexes, so crawlability and authority still decide whether you are found. What changes is how pages are written to be quoted.
What does it cost?
The audit is a one-off fee, shown below. AI search visibility tracking is also included in the Growth and Scale SEO plans.

Find out if AI answers can see you.

Book a free strategy session. We'll agree the questions your buyers ask and check who gets recommended today.

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